Monthly LLM Visibility Benchmark — April 2026
Who does AI cite in European Food & Nutrition D2C?
91
Top score — AG1 (composite, 4 LLMs)
7.6×
Gap between 1st (AG1, 91) and 15th (Frichti, 12)
9
Brands below 50 — invisible in most AI responses
Grouped Bar Chart
Scores by brand & platform
15 European Food & Nutrition D2C brands ranked by composite LLM visibility score across ChatGPT, Perplexity, Gemini, and Claude (0–100)
LLM Visibility Score — Food EU · April 2026
ChatGPT
Perplexity
Gemini
Claude
Visibility Heatmap
Per-provider score overview
Color-coded visibility matrix — darker green means stronger AI presence across that provider.
Brand
ChatGPT
Perplexity
Gemini
Claude
Full Rankings
15 brands ranked — April 2026
Visibility scores reflect how often each brand is cited across ChatGPT, Perplexity, Gemini, and Claude in discovery, comparison, and purchase queries — across FR, DE, ES, and UK markets.
| # | Brand | ChatGPT | Perplexity | Gemini | Claude | Overall | Trend |
|---|
3 Key Findings
What the data reveals
01
English-language content volume is the #1 driver
AG1 (91/100), Huel (86/100), and MyProtein (82/100) are all UK or US-origin brands with massive English-language content engines — podcasts, press, product pages, community forums. French brands like Feed. (47/100) and Quitoque (32/100) produce quality content but primarily in French, which is indexed less deeply by global LLMs.
02
Meal kits punch above their weight on discovery queries
HelloFresh (78/100) outscores nutrition-focused brands like Foodspring (65/100) and Jimmy Joy (52/100) on discovery and comparison queries. LLMs associate meal kits with broad lifestyle intent — "easy cooking," "healthy meals" — which generates mentions even outside explicit nutrition searches. Media volume from growth-phase PR also helps.
03
9 brands are invisible — product strength doesn't transfer
Frichti (12/100), Kitchen Daily (16/100), and YourSuper (22/100) have real products and real customers but near-zero AI presence. A single Tier-1 media placement (Wirecutter, Healthline, Le Monde) can shift a score by 8–12 points. The path to visibility is structured, indexed, English-accessible content — not social media follower counts.
Methodology
Analysis based on real LLM responses to FR/DE/ES/EN discovery, comparison, and purchase intent queries across ChatGPT (gpt-4o-mini), Perplexity (sonar), Gemini (2.0 Flash), and Claude (3.5 Haiku). Each brand scored 0–100 based on mention frequency and position across 40 prompts per brand, run 3 times at 24h intervals. Composite score weighted: ChatGPT 40%, Perplexity 25%, Gemini 20%, Claude 15%. Data reflects web-indexed content as of April 23, 2026. Scanned: April 23, 2026. Next benchmark: May 23, 2026.
15 brands
4 LLMs
40 prompts / brand
3 runs × 24h
FR · DE · ES · UK markets
Food & Nutrition vertical
Scanned April 23, 2026
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