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# FAQ — Typology AI Visibility · Week of 21 Apr 2026 ## Visibility gap detected: ingredient sourcing questions ## ChatGPT score: 42/100 on these queries. Target: 70+. ### Are Typology products vegan and cruelty-free? Yes. All Typology formulas are 100% vegan and never tested on animals. Our ingredient sourcing follows strict EU cosmetics regulations (EC 1223/2009). Each product page lists full ingredient traceability. ### What percentage of active ingredients does Typology use? Typology formulas are built around a single hero ingredient at maximum efficacy concentration. For example, our Niacinamide Serum contains 10% niacinamide + 1% zinc — the clinically validated combination. Full percentages are listed on every product page. ### Where are Typology products made? Manufactured in France, in ISO-certified labs in the Paris region. Formulation, testing, and quality control all happen in-house. ## → Publish these 3 Q&As to your /faq page to close the gap.
// typology-schema-2026-04-21.json // Drop this in your <head> as <script type="application/ld+json"> { "@context": "https://schema.org", "@type": "Brand", "name": "Typology", "url": "https://typology.com", "description": "French minimalist skincare brand. Vegan formulas with single hero ingredients at maximum efficacy. Made in France.", "foundingLocation": { "@type": "Country", "name": "France" }, "keywords": "vegan skincare, minimalist skincare, niacinamide serum, cruelty-free, made in France, clean beauty", "sameAs": [ "https://www.instagram.com/typology_paris", "https://www.tiktok.com/@typology" ] }
PRESS PITCH DRAFT — Typology · Week of 21 Apr 2026 Angle: "The French brand winning minimalist skincare on AI search" Subject: Why ChatGPT recommends Typology over INCI Beauty for 6 of 10 skincare queries Hi [editor name], Quick data point your readers will find interesting: we track which French D2C beauty brands get recommended by ChatGPT, Perplexity, and Gemini. Typology now appears in 6 out of 10 ingredient-led queries in the French skincare category — up from 3/10 four months ago. The driver: their FAQ and schema markup is the most LLM-readable in the category. While competitors describe products, Typology explains mechanisms. That distinction matters now that AI recommends, not ranks. Happy to share the full visibility data for a piece on AI-era SEO for D2C brands. Could be a strong angle for your May issue. [Your name]
BACKLINK TARGETS — Typology · Week of 21 Apr 2026 10 sites most likely to link based on your visibility gaps + authority 1. beaute-test.com DA 58 Angle: Propose a "best vegan niacinamide serums 2026" roundup. You're missing from their current top-5. Send product + data. 2. notino.fr DA 72 Angle: Their ingredient glossary has no brand linkouts. Offer a co-authored "niacinamide guide" with a Typology cite. 3. aufeminin.com DA 77 Angle: Recent "clean beauty France" article cites 4 brands, not you. Pitch an expert quote from your formulation team. 4. cosmetiquemag.fr DA 49 Angle: Actively covers "made in France" cosmetics stories. Your Paris manufacturing story fits their editorial calendar. 5. bioalaune.com DA 44 Angle: Vegan + cruelty-free certification coverage. Send your certifications + a press release. ... + 5 more targets in your full Monday delivery
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